Categories: Adoption and Reinforcement | Sales Kickoff
If you launched some type of virtual sales kickoff event this year or you’re building momentum for an upcoming sales initiative, what’s your plan to reinforce it throughout the year? Anyone who has launched a strategic sales initiative knows it’s a big effort. This year, company leaders are getting strategic with how they’re planning to maintain SKO momentum, adapting their reinforcement efforts to drive success in the increasingly remote sales environment.
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Categories: Sales Messaging
SaaS trends show companies are increasingly making the shift to usage-based pricing models. The ability to increase monetization over time and emphasize a land and expand strategy makes consumption-based models attractive to growing companies. Aligning to new ways buyers use your product likely requires a shifted sales approach, one that equips sellers to communicate value in a way that improves their ability to (1) land high-consumption accounts and (2) ensure long-term adoption within them. Easier said than done.
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Categories: Podcasts
Our January episodes aimed to help sales teams start the year right. Each episode shares insights sales reps, managers and leaders can use to make an immediate impact on the pipeline. Listen, and share with your sales teams to support them in driving better numbers right away this year. Find each episode on your favorite podcast player, so you can easily download, listen and share.
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Categories: Sales Transformation
Many of you had a killer year, despite its challenges. It may have been the best you’ve ever had as a sales organization and company. However, with any success, comes new challenges. Can you repeat the same success next year? How are you preparing to ensure the growth your sales organization has achieved doesn't stagnate?
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Categories: Opportunity Reviews | Sales Coaching Tools
If you’ve launched a strategic initiative to improve your sales organization’s success rate this year, ensure your managers are prepared to drive consistent execution and make it stick. Opportunity coaching sessions are an ideal place to reinforce new methodologies and sales behaviors. However, they have to be structured and executed in a way that salespeople see the value in these sessions and managers know how to provide it. When implemented with the right foundation, a coaching approach to regular deal reviews provides reps with actions to take on an account and a way to learn how to execute better in the future.
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Categories: Company Alignment | Sales Messaging
Acquiring a company can be an exciting time for an organization. It may bring new capabilities and solution differentiators, perks for employees, verticals to target, etc… On the flip side, an acquisition also brings the challenge of incorporating updates and changes into the sales function. Depending on what was acquired, it may bring changes to your sales process, your qualification process, your negotiation frameworks and/or your sales message. Putting a disciplined plan together that equips your teams to execute at the buyer-level is critical. That plan often starts with your sales messaging framework. Here are key areas to consider as you start aligning your sales team after an acquisition.
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