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Categories: Customer Success  |  Sales Messaging  |  Scaling Sales

The Top 20%: Lessons on Scaling in the B2B SaaS Market

A recent piece by McKinsey notes that 80% of startups who landed Series A funding failed within eight years (n=3164). Using interviews with B2B SaaS leaders who beat those odds by scaling from startup to over $100MM in ARR, McKinsey's recent playbook examines how these companies set up their organizations, common challenges they overcame and the actions leaders can use to emulate these pathways to success.

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Categories: Customer Success  |  Differentiation  |  Sales Leadership  |  Selling Technology

Reduce Churn and Drive Renewals with Customer Success Alignment

Customer Success (CS) is a critical component of a successful customer engagement process. Growing revenue requires your organization to be cross-functionally aligned on buyer value and solution differentiation before and after the sale. Capturing that value after the initial deal is essential for driving recurring revenue and expansion opportunities within accounts. Fostering alignment between the traditional sales organizations and your CS team is one way today’s top B2B SaaS and Tech firms gain an advantage in a competitive marketplace. When CS is able to maintain continuity through handoffs and convey value through the post-sale stages of the customer relationship, organizations reap the benefits of high renewal rates, reduced churn, and increases in Net Retention Revenue. For revenue team leaders selling HiTech solutions, we’ve designed this leader playbook for improving CS execution. Dig in for more strategies and thought leadership from leaders who’ve built and leveraged elite CS teams.

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Categories: Company Alignment  |  Customer Success  |  Opportunity Reviews  |  Sales Coaching Tools

Driving Behavior Change: Skillsoft's Global Sales Initiative

When a growing EdTech firm set assertive revenue targets, it partnered with Force Management to help create the transformation necessary for reaching those goals. Skillsoft is a global leader in corporate training and enterprise learning experiences. Together, we implemented a multi-phase engagement to redefine their selling motion and align teams worldwide around the new, customized approach for driving consistent revenue.

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Blog Feature

Categories: Adoption and Reinforcement  |  Customer Success

Build the Roadmap to Reinforce Your Sales Initiative

We build strategic partnerships with our clients with a focus on helping customer-facing organizations achieve both quick wins and long-term outcomes. To ensure we help our clients achieve that success, we partner with them throughout the journey. We help our customers build out a forward-looking success plan to maximize adoption, drive consistent bottom-line impact and significantly increase the ROI from their engagement.

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Blog Feature

Categories: Adoption and Reinforcement  |  Customer Success

Maximize Adoption & ROI: The Continuous Learning Journey

Through hard work and a successful delivery, you’ve created momentum for your customer-facing team, equipping them with the knowledge and skills to improve front-line numbers. Now is the time to refine and amplify your team's skill set — taking them from good to elite.

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Blog Feature

Categories: Customer Success  |  Sales Messaging  |  Sales Negotiation

How to Make QBRs Valuable for Your Customers

Quarterly Business Reviews are a common practice for B2B sales companies. They’re meant to provide value for the customer and also provide an opportunity for the sales team to discover ways to help customers be successful, but all too often they miss the mark. Most executives have been through countless lackluster or for lack of a better term, bad QBRs. That’s why your buyers may avoid these important discussions and opt to not come altogether. With a well-defined process on how your customer-facing teams create and capture value, you can differentiate your approach to these important meetings.

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