CHARLOTTE, October 3, 2024 — Force Management, a leading provider of sales effectiveness solutions and growth services, announced key leadership changes today as the company continues to expand its marketplace presence.
Co-founder Grant Wilson is moving to an advisory role as Executive Chairman of the Board. Wilson’s new role will focus on strategic advisory support and executive sponsorship of key sales campaigns and demand generation efforts.
Patrick Manzo, a veteran executive with more than 20 years of international leadership experience, will join the company as Force Management’s Chief Executive Officer. Manzo most recently was the CEO of WorkTango, an Employee Experience Platform, where he led its transformation and successful merger with Kazoo in 2022. He also served as the Chief Revenue Officer at Skillsoft and Executive Vice President at Monster Worldwide. He began his career as a Surface Warfare Officer in the United States Navy.
“Force Management experienced tremendous growth and provided exceptional service to customers over the last two decades. As we look toward the future, there are necessary transitions that will allow us to build long-term sustainability and customer value. To that end, we wanted a leader poised to tackle the challenges of our next growth stage,” said Wilson. “I’m excited for Pat’s leadership and the breadth of knowledge he brings to the company. I’m proud of the immense success we’ve had and I’m looking forward to helping the company in a new capacity, while supporting Pat in his new role.”
Manzo earned his bachelor’s degree from Georgetown University and a Juris Doctor from Boston College. “It is rare to find an opportunity like the one ahead for Force Management,” said Manzo. “Force Management’s exceptional capacity to help customers enhance revenue generation is impressive. I’m excited to leverage my experience to guide the company into its next phase of profitable growth. Leading a team with such an unwavering commitment to its customers and employees is a privilege, and I look forward to what we will achieve together.”
John Kaplan, who co-founded Force with Wilson in 2003, will maintain his role as Managing Partner. Both Wilson and Kaplan will continue to remain actively engaged with Force’s strategic growth plan.
“I couldn’t be happier for my longtime friend and business partner Grant Wilson as he shifts into his new role,” said Kaplan. “I look forward to working with him in our co-founder roles, continuing to help customers and advise the company on its strategic roadmap.”
Apart from these changes, the executive leadership team at Force Management remains committed and unchanged.