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Blog Feature

Categories: Sales Leadership  |  Sales Productivity

How Leaders Leverage Data to Boost Sales Performance and Revenue

In today's competitive market, leveraging data effectively can be the key to unlocking higher sales performance and increased revenue. Most leaders understand they must harness the power of data to drive success. But in order to effectively use data, you must first ensure you have the right structures in place to collect data about your sales activities and apply findings in a way that's relevant and actionable. Parm Uppal, Chief Revenue Officer of Benchling who has previously led and helped to scale companies like Data Robot and Luminary Cloud, recently joined the Revenue Builders Podcast for a discussion with John Kaplan and John McMahon. He shared his approach to implementing data to drive results as a sales leader. Today, we'll break down his insights as well as some best practices we've learned from working with leaders who successfully scaled their companies to $1B+ valuation. Continue reading to learn how these revenue leaders leverage data to enhance sales performance and drive stronger, more reliable revenue.

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Blog Feature

Categories: Sales Transformation

How to Determine Where Your Revenue Team is Struggling the Most

The economic landscape is unpredictable. When you have revenue goals to hit, you don't have time to wait around for executional challenges to reveal themselves. As a leader, you need to diagnose and address sales problems before they show up on the revenue report, and you need solutions that can impact your revenue this quarter. Uncertainty in the market and shifting priorities for your customers doesn't mean you can't meet your ambitious revenue goals for the year. Start now identifying how you can help your revenue team focus on the core revenue-driving activities that will help them build and close qualified pipeline.

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Blog Feature

Categories: Podcasts

Latest Podcasts: Leading Complex Revenue Processes

This month, the Revenue Builders podcast shared some detailed breakdowns of complex sales processes, growth stages and leadership challenges. Seasoned Chief Revenue Officers shared insights on how they create process rigor to ensure their organization handles high-stakes deals with tact to maximize returns. From complicated deal negotiations, to identifying influential champions, to handling your board of advisors, these episodes deal with some of the biggest execution challenges facing revenue leaders today. Dig into these interviews to learn from leaders who have helped grow companies like Qumulo, Sumo Logic, Modern Health, Crux and more. We publish two episodes per week, sharing lessons for sales leaders at all stages of their careers. Make sure to subscribe to the Revenue Builders podcast on your favorite podcast player, so you never miss an episode.

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Blog Feature

Categories: Sales Leadership  |  Scaling Sales

How to Use First Principles Thinking for B2B Sales Leadership

First principles thinking is a reasoning process used by some of today’s top innovators to look at complex problems through a new lens. The concept is based on Aristotle’s writings about first principles, which he called the “first basis from which a thing is known.”

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Blog Feature

Categories: Differentiation  |  Sales Messaging  |  Scaling Sales  |  Unicorn Companies

Becoming a Unicorn: What Top Tech Companies do Differently

If you’re a leader in a high-growth tech sector, you’ve probably heard the phrase “unicorn company.” It’s the dream of any private company – to reach a valuation of $1 billion without an IPO. As a revenue leader, your success is tied to securing growth, increased returns, and higher valuation. So what do unicorns and their leaders do differently that sets them so far apart from the competition?

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Blog Feature

Categories: Mission Critical Success Series  |  Sales Leadership  |  Sales Qualification

3 Sales Behaviors That Can Impact Your Revenue This Quarter

As a revenue leader, your timeline to results is critical. Stakeholders and board members want to see outcomes, and you need constant progress from your teams to reach ambitious revenue targets. No strategic pivot is immediate – many initiatives can take at least a full sales cycle to reach full adoption and have visible impact on revenue numbers. If you’re looking to supplement your strategy with something that can affect revenue as soon as this quarter, consider launching a qualification update or reinforcement initiative.

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