Sales opportunities are often won and lost on the ability for the account team or individual rep to uncover the business pain and the financial impact of the pain. The most successful salespeople are the ones who execute great discovery conversations as part of the sales process. Elite salespeople know how to use those conversations as a way to drive next steps.
In our most recent podcast, Senior Director Ray de Avila talks through the importance of discovery summaries and how they can help you advance the sales process. Listen now
